Privacy Policy
1) Introduction and Contact Information of the Data Controller
1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we provide information about how we handle your personal data when you use our website. Personal data refers to any data that can be used to personally identify you.
1.2 The data controller for this website, as defined by the General Data Protection Regulation (GDPR), is Solida Holz GmbH, Teichweg 5, 35396 Gießen, Germany, Tel.: 0641 9844370, Fax: 0641 984437299, Email: info@solida-holz.de. The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.
2) Data Collection When You Visit Our Website
2.1 When you use our website solely for informational purposes—that is, if you do not register or otherwise provide us with information—we collect only the data that your browser transmits to the website server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:
- The page you visited
- Date and time of access
- Amount of data transmitted in bytes
- Source/referrer from which you accessed the page
- Browser used
- Operating system used
- IP address used (if applicable: in anonymized form)
Data processing is carried out in accordance with Article 6(1)(f) of the GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or used for any other purpose. However, we reserve the right to review the server log files retrospectively should there be concrete indications of unlawful use.
2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the “https://” prefix and the padlock icon in your browser’s address bar.
3) Hosting & Content Delivery Network
Cloudflare
We use a content delivery network provided by the following vendor: Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA
This service enables us to deliver large media files—such as graphics, page content, or scripts—more quickly via a network of regionally distributed servers. Data processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Article 6(1)(f) of the GDPR. We have entered into a data processing agreement with the provider that ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.
For the transfer of data to the United States, the provider relies on the European Commission’s Standard Contractual Clauses, which are intended to ensure compliance with European data protection standards.
4) Cookies
To make your visit to our website more enjoyable and to enable the use of certain features, we use cookies—small text files that are stored on your device. Some of these cookies are automatically deleted when you close your browser (so-called “session cookies”), while others remain on your device for a longer period and allow page settings to be saved (so-called “persistent cookies”). In the latter case, you can find the storage duration in the overview of your web browser’s cookie settings.
If personal data is processed through individual cookies we use, such processing is carried out in accordance with Article 6(1)(b) of the GDPR either for the performance of a contract, in accordance with Article 6(1)(a) of the GDPR if consent has been given, or in accordance with Article 6(1)(f) of the GDPR to safeguard our legitimate interests in ensuring the best possible functionality of the website and a user-friendly and effective experience for visitors.
You can configure your browser to notify you when cookies are set and decide on a case-by-case basis whether to accept them, or to block the acceptance of cookies in specific cases or generally.
Please note that if you do not accept cookies, the functionality of our website may be limited.
5) Contacting us
When you contact us (e.g., via the contact form or email), personal data is processed—exclusively for the purpose of handling and responding to your inquiry and only to the extent necessary for that purpose.
The legal basis for processing this data is our legitimate interest in responding to your inquiry pursuant to Article 6(1)(f) of the GDPR. If your contact is aimed at entering into a contract, the additional legal basis for processing is Article 6(1)(b) of the GDPR. Your data will be deleted when it is clear from the circumstances that the matter in question has been conclusively resolved and provided that no statutory retention obligations preclude this.
6) Comment Feature
When you use the comment feature on this website, in addition to your comment, information regarding the time the comment was posted and the username you selected will be stored and published on this website. Furthermore, your IP address is stored for security reasons to enable the identification of the author in the event of unlawful comments. Your email address is stored so that we can contact you in the event that a third party reports your published content as unlawful.
The legal basis for storing your data is Article 6(1)(b) and (f) of the GDPR. We reserve the right to delete comments if they are reported as unlawful by third parties.
7) Data Processing When Opening a Customer Account
In accordance with Article 6(1)(b) of the GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. You can find out which data is required to open an account by referring to the input fields on the corresponding form on our website.
You may delete your customer account at any time by sending a message to the controller’s address listed above. After your customer account is deleted, your data will be deleted provided that all contracts concluded through the account have been fully settled, no statutory retention periods prevent this, and we no longer have a legitimate interest in continuing to store the data.
8) Use of Customer Data for Direct Marketing
8.1 Email Notifications Regarding Product Availability
For items that are temporarily out of stock, you can sign up to receive email product availability notifications. We will send you a one-time email notification regarding the availability of the item you have selected. The only required information for sending this notification is your email address. Providing additional information is voluntary and may be used to address you personally. We use the so-called double opt-in procedure for sending emails, which ensures that you will only receive a notification once you have expressly confirmed your consent by clicking on a verification link sent to the email address you provided.
By activating the confirmation link, you grant us your consent to use your personal data in accordance with Article 6(1)(a) of the GDPR. In doing so, we store your IP address as recorded by your Internet Service Provider (ISP), as well as the date and time of registration, in order to be able to trace any potential misuse of your email address at a later date. The data we collect when you sign up for our email notification service regarding product availability is used strictly for the intended purpose.
You can unsubscribe from availability notifications at any time by sending a message to the contact person listed at the beginning of this notice. Once you have unsubscribed, your email address will be immediately deleted from our mailing list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this statement.
8.2 Shopping Cart Reminders via Email
If you abandon your shopping session with us before completing your order, you have the option to receive a one-time email reminder of the contents of your virtual shopping cart.
The only required information for sending this reminder is your email address. Providing additional information is voluntary and may be used to address you personally. We use the so-called double opt-in procedure for sending emails, which ensures that you will only receive a notification once you have expressly confirmed your consent by clicking on a verification link sent to the email address you provided.
By activating the confirmation link, you grant us your consent to use your personal data in accordance with Article 6(1)(a) of the GDPR for the purpose of sending a shopping cart reminder. In doing so, we store your IP address as recorded by your Internet Service Provider (ISP), as well as the date and time of registration, in order to be able to trace any potential misuse of your email address at a later date. The data we collect when you register for our email notification service is used strictly for the intended purpose.
You can unsubscribe from shopping cart reminders at any time by sending a message to the contact person listed at the beginning of this notice. Once you have unsubscribed, your email address will be immediately deleted from our mailing list set up for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this statement.
9) Data Processing for Order Fulfillment
9.1 To the extent necessary for the performance of the contract for delivery and payment purposes, the personal data we collect will be disclosed to the contracted shipping company and the contracted financial institution in accordance with Article 6(1)(b) of the GDPR.
If, based on a corresponding contract, we are obligated to provide updates for goods with digital elements or for digital products, we will process the contact information you provided when placing your order (name, address, email address) to personally inform you, within the scope of our statutory information obligations pursuant to Article 6(1)(c) of the GDPR, via an appropriate communication channel (such as by mail or email) about upcoming updates within the period prescribed by law. Your contact information is used strictly for the specific purpose of notifying you about updates we are obligated to provide and is processed by us for this purpose only to the extent necessary to provide the respective information.
To process your order, we also work with the following service provider(s), who assist us, in whole or in part, with the fulfillment of concluded contracts. Certain personal data is transferred to these service providers in accordance with the following information.
9.2 To fulfill our contractual obligations to our customers, we work with external shipping partners. We disclose your name, your shipping address, and—to the extent necessary for delivery—your phone number to a shipping partner of our choice, solely for the purpose of delivering the goods, in accordance with Article 6(1)(b) of the GDPR.
9.3 Use of Payment Service Providers (Payment Services)
- Novalnet
This website offers one or more online payment methods from the following provider: Novalnet AG, Feringastr. 4, 85774 Unterföhring, Germany
If you select a payment method from this provider that requires you to pay in advance (such as credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be shared with the provider in accordance with Article 6(1)(b) of the GDPR. In this case, your data is transferred exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.
If you select a payment method in which the provider pays in advance (such as purchase on account, installment plan, or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, ZIP code, city, date of birth, email address, phone number, and, if applicable, details regarding an alternative payment method).
To safeguard our legitimate interest in determining our customers’ creditworthiness, we forward this data to the provider in accordance with Article 6(1)(f) of the GDPR for the purpose of a credit check. Based on the personal data you have provided, as well as additional data (such as your shopping cart, invoice amount, order history, and payment history), the provider assesses whether the payment option you have selected can be granted in light of payment and/or credit default risks.
In addition to the provider’s internal criteria pursuant to Article 6(1)(f) of the GDPR, identity and creditworthiness information from the following credit bureaus may also be taken into account when making a decision as part of the application review:
- infoscore Consumer Data GmbH (arvato), Rheinstraße 99, D-76532 Baden-Baden, Germany Tel.: +49 (0)7221-5040-1000, Fax: -1001
- atriga GmbH, Pittlerstr. 47, 63225 Langen, Germany
- informa solution GmbH, Rheinstrasse 99, 76532 Baden-Baden, Germany
The credit report may contain probability values (so-called “score” values). To the extent that score values are included in the credit report’s results, they are based on a scientifically recognized mathematical-statistical method. The calculation of the score values takes into account, among other things but not exclusively, address data.
You may object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for the contractual processing of payments.
- Paypal
This website offers one or more online payment methods from the following provider: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg
If you select a payment method from this provider that requires you to make an advance payment, your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be transferred to the provider in accordance with Article 6(1)(b) of the GDPR. In this case, your data is transferred exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.
If you select a payment method that requires us to pay in advance, you will also be asked during the ordering process to provide certain personal information (first and last name, street, house number, ZIP code, city, date of birth, email address, phone number, and, if applicable, information about an alternative payment method).
In such cases, to safeguard our legitimate interest in verifying your creditworthiness, we will forward this information to the provider in accordance with Article 6(1)(f) of the GDPR for the purpose of a credit check. Based on the personal data you have provided, as well as additional data (such as shopping cart contents, invoice amount, order history, and payment history), the provider assesses whether the payment method you have selected can be granted in light of the risks of non-payment and/or bad debt.
The credit report may contain probability values (so-called “score values”). To the extent that score values are included in the credit report’s results, they are based on a scientifically recognized mathematical-statistical method. The calculation of the score values includes, among other things but not exclusively, address data.
You may object to this processing of your data at any time by sending us a message or by contacting the provider. However, the provider may still be entitled to process your personal data if this is necessary for the contractual processing of payments.
- SOFORT
This website offers one or more online payment methods from the following provider: SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany
If you select a payment method from this provider that requires you to pay in advance (such as a credit card payment), your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the contents of your order, will be transferred to the provider in accordance with Article 6(1)(b) of the GDPR. In this case, your data is transferred exclusively for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.
10) Retargeting/ Remarketing and Conversion-Tracking
Facebook Pixel for Creating Custom Audiences
Within our online platform, we use the “Facebook Pixel” service provided by the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (“Facebook”)
If a user clicks on an advertisement we have placed on Facebook, “Facebook Pixel” adds a parameter to the URL of our linked page. After the user is redirected, this URL parameter is then stored in the user’s browser via a cookie set by our linked page itself.
This enables Facebook, on the one hand, to identify visitors to our website as a target audience for displaying ads (so-called “Facebook Ads”). Accordingly, we use this service to display the Facebook Ads we place only to those Facebook users who have shown an interest in our online offering or who exhibit certain characteristics (e.g., interests in specific topics or products, determined based on the websites they have visited), which we transmit to Facebook (so-called “Custom Audiences”).
Furthermore, “Facebook Pixel” allows us to track whether users were redirected to our website after clicking on a Facebook ad and what actions they take there (so-called “conversion tracking”).
The data collected is anonymous to us, meaning it does not allow us to identify individual users. However, Facebook stores and processes this data, which enables it to link the data to the respective user profile and use it for its own advertising purposes.
All processing described above—in particular, the setting of cookies to read information from the device you are using—will only take place if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may revoke your consent at any time with future effect by deactivating this service in the “Cookie Consent Tool” provided on the website.
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.
The information generated by Facebook is generally transmitted to and stored on a Facebook server; in this context, it may also be transferred to servers operated by Meta Platforms Inc. in the United States.
For the transfer of data to the United States, the provider relies on the European Commission’s Standard Contractual Clauses, which are intended to ensure compliance with European data protection standards.
11) Site Features
Google reCAPTCHA
On this website, we use the CAPTCHA service provided by the following vendor: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland
Data may also be transferred to: Google LLC, USA. “Google Fonts”—fonts downloaded from the Internet by Google—are used by the provider for the visual design of the CAPTCHA window. No information other than that mentioned above, which is already transmitted to Google via the reCAPTCHA functionality, is processed in this context.
The service checks whether an input is made by a human or is being abused through machine-based and automated processing, and blocks spam, DDoS attacks, and similar automated malicious access attempts. To ensure that an action is performed by a human and not by an automated bot, Cloudflare Turnstile collects the IP address of the end device used, identification data regarding the browser and operating system types used, as well as the date and duration of the visit, and transmits this information to the provider’s servers for evaluation.
The legal basis for this is our legitimate interest in establishing individual accountability on the Internet and preventing abuse and spam, in accordance with Article 6(1)(f) of the GDPR.
We have entered into a data processing agreement with the provider that ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.
For the transfer of data to the United States, the provider relies on the European Commission’s Standard Contractual Clauses, which are intended to ensure compliance with European data protection standards.
12) Tools and Miscellaneous
Cookie Consent Tool
This website uses a so-called “cookie consent tool” to obtain valid user consent for cookies and cookie-based applications that require consent. The “Cookie Consent Tool” is displayed to users when they visit the page in the form of an interactive user interface, where they can grant consent for specific cookies and/or cookie-based applications by checking the appropriate boxes. When the tool is used, all cookies and services requiring consent are loaded only if the respective user grants the corresponding consent by checking the appropriate boxes. This ensures that such cookies are set on the user’s device only if consent has been granted.
The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed in this process.
If, in individual cases, the storage, assigning, or logging cookie settings does result in the processing of personal data (such as the IP address), this is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and, consequently, in the legally compliant design of our website.
Another legal basis for the processing is Article 6(1)(c) of the GDPR. As the data controller, we are subject to the legal obligation to make the use of technically non-essential cookies contingent upon the user’s consent.
Where necessary, we have entered into a data processing agreement with the provider that ensures the protection of our website visitors’ data and prohibits unauthorized disclosure to third parties.
Further information about the operator and the settings options for the cookie consent tool can be found directly in the corresponding user interface on our website.
13) Rights of the Data Subject
13.1 Applicable data protection law grants you the following rights as a data subject (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data; please refer to the cited legal basis for the respective conditions for exercising these rights:
- Right of access pursuant to Art. 15 GDPR;
- Right to rectification pursuant to Art. 16 of the GDPR;
- Right to erasure pursuant to Art. 17 of the GDPR;
- Right to restriction of processing pursuant to Art. 18 of the GDPR;
- Right to be informed pursuant to Art. 19 of the GDPR;
- Right to data portability pursuant to Art. 20 of the GDPR;
- Right to withdraw consent pursuant to Article 7(3) of the GDPR;
- Right to lodge a complaint pursuant to Article 77 of the GDPR.
13.2 RIGHT TO OBJECT
IF, AS PART OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA BASED ON OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO SUCH PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE RELEVANT DATA. HOWEVER, WE RESERVE THE RIGHT TO CONTINUE PROCESSING IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.
IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH MARKETING. YOU MAY EXERCISE THIS RIGHT AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE RELEVANT DATA FOR DIRECT MARKETING PURPOSES.
14) Retention Period for Personal Data
The duration of the storage of personal data is determined by the respective legal basis, the purpose of processing, and—where applicable—the respective statutory retention period (e.g., retention periods under commercial and tax law).
When processing personal data based on explicit consent pursuant to Article 6(1)(a) of the GDPR, the data in question will be stored until you withdraw your consent.
If statutory retention periods apply to data processed in connection with contractual or quasi-contractual obligations pursuant to Article 6(1)(b) of the GDPR, such data will be routinely deleted upon expiration of the retention periods, provided that it is no longer necessary for the performance or initiation of a contract and/or we no longer have a legitimate interest in continuing to store it.
When processing personal data on the basis of Article 6(1)(f) of the GDPR, this data will be stored until you exercise your right to object under Article 21(1) of the GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing is necessary for the establishment, exercise, or defense of legal claims.
When processing personal data for the purpose of direct marketing based on Article 6(1)(f) of the GDPR, this data will be stored until you exercise your right to object under Article 21(2) of the GDPR.
Unless otherwise specified in the other information in this statement regarding specific processing situations, stored personal data will otherwise be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.

